诺梵是一个中国巧克力品牌，一直以来，诺梵希望在中国市场，建立诺梵就是松露巧克力的战略认知。“松露巧克力”的命名来源于“松露”，我们从松露巧克力的外形入手，创造了一个形似松露的超级三角椭圆，并命名为“诺梵圆”，这个“诺梵圆”被广泛应用于诺梵松露的品牌包装设计中，从包装盒的外形到装饰符号，包装盒上的“诺梵圆”采用磨砂金质感并制作成立体浮雕效果，品牌名“诺梵松露”位于正中间，相比其它同类产品，诺梵松露独特的包装造型与图案具有更好的辨识度，能够快速在互联网货架上脱颖而出并建立记忆。

该产品包装上市首年销量即突破10亿，3年至今已经卖出超过42亿颗，成为中国销量第一的松露巧克力品牌。

NuoFan is a Chinese chocolate brand. NuoFan hopes to establish such a strategic brand recognition that NuoFan is equal to truffle chocolate in the Chinese market.  We created a super rounded triangular oval like a truffle shapes and named it as "NuoFan Oval". This "NuoFan Yuan" is widely used in NuoFan products and packages, from the shape of the box to the decorative symbols. The "NuoFan Oval" on the box is made of frosted gold texture and is made with a three-dimensional relief effect. The brand name "NuoFan Truffle" is located in the middle.  For other similar products, the unique packaging shape and pattern of Nova Truffles are more recognizable and can quickly stand out on the shelves.

客户：诺梵

时间：2021-2023

团队：Rock、Tina、Tomato

Client：NuoFan

Time：2021- 2023

Team：Rock、Tina、Tomato