飞乐思:科技,温暖生命

Flexwarm: Technology, warming life

飞乐思是天物集团旗下个护健康品牌。Flexwarm精准控温技术、Flexense高精度传感器、Flexsteam纳米蒸汽技术赋能产品创新,提供智能穿戴产品、小家电产品、智能家纺产品等,为用户提供前所未有的优质体验。


贤草从为飞乐思提供了包括品牌定位、品牌架构、品牌视觉系统开发设计以及产品包装设计等。配合新创意的飞乐思太阳鸟的新标识,对应设计了一套完整的品牌视觉应用系统,用以确保标识的使用环境最大程度地展现品牌的价值与特点。从包装、电商页面到户外广告画面,飞乐思表现出来的品牌特质是统一的,是严谨且精细的。消费者在任何环境中看到飞乐思时都能感受到科技、温暖和舒适,而这一切都在试图唤醒消费者在使用 飞乐思产品时获得的卓越体验。

Flexwarm is a personal care and health brand under Tianwu Group. Flexwarm's precise temperature control technology, Flexense high-precision sensors, and Flexsteam nano-steam technology enable product innovation, providing smart wearable products, small household appliances, smart home textile products, etc., providing users with unprecedented quality experience.

 

Visdom has provided Flexwarm with brand positioning, brand architecture, brand visual system development and design, and product packaging design. In conjunction with the new creative Flexwarm Sunbird logo, a complete brand visual application system was designed to ensure that the logo's use environment can maximize the brand's value and characteristics. From packaging, e-commerce pages to outdoor advertising images, Flexwarm's brand characteristics are unified, rigorous and sophisticated. Consumers can feel technology, warmth and comfort when they see Flexwarm in any environment, and all of this is trying to awaken consumers to the excellent experience they get when using Flexwarm products.

客户:广东天物新材料科技有限公司

时间:2021-2022

团队:Rock、Tina、Sean


Client: Guangdong Tianwu New Materials Technology Co., Ltd.

Time:2021-2022

Team:Rock、Tina、Sean